Coco & Eve is an award winning beauty brand that has become viral through Instagram & Tik-Tok. Having a look at their product listing page and, specifically, at their product card, I decided to audit it to come up with improvements that would help increase conversion.
One of my agency’s clients came to us with a new business idea: to create an express drink delivery solution for the Belgian market.
Our client was already successful in a related industry and had logistic capabilities to expand the business.
As a design lead for this project I was put in charge of creating an initial concept design that would help validate the idea by the market and attract investors.
For my master thesis, my team and I decided to help solve one of the increasing problems in society, especially after the covid pandemic: supporting people in dealing with stress and anxiety on their daily life.
Onitsuka Tiger is a well-known Japanese sports shoes brand, also founder of the Asics Corporation.
As the UX/UI Designer on this project, I participated in the discovery process to redesign the existing eCommerce website for the EU market.
During my UX/UI master’s degree, my team was given the challenge of designing a home automation app that would allow controlling different IoT devices via the smartphone.
Helly Hansen is the leading Scandinavian brand for waterproof sportswear and apparel for ski professionals.
I was asked to improve the navigation experience onsite plus the UX of the product listing page and home page in order to increase conversions.